North Eastern India As A Tourist Destination: Ministry of Tourism


tawang-war-memorialNortheast India is the easternmost region of India representing both a geographic and political administrative division of the country. It comprises eight states – Arunachal Pradesh, Assam, Manipur, Meghalaya, Mizoram, Nagaland, Sikkim and Tripura. Eastern States of India has International boundaries such as China, Myanmar, Bhutan and Bangladesh.

Consisting of 8 states North East India has some real surprises for the travelers. Not so much established on the travelers map, yet the North Eastern India, has its own charm that will sweep you off your feet. Come here for once and loose yourself in its charismatic magic.

Month-wise Important Festivals in North East:

  • January: Magh Bihu : Assam, Jonbeel Mela : Assam
  • February: Kaziranga Elephant Festival : Assam : Ali-Ai-Ligang : Assam
  • March: Chapchar Kut Festival: Mizoram, Dol Jatra Festival: Manipur, International Flower Festival : Sikkim
  • April: Rongali Bihu Festival: Assam, Bwishagu Festival: Assam
  • May: Lai-Haraoba Festival : Manipur
  • June: Ambubachi Mela : Assam
  • July: Behdeinkhlam Festival, Jowai : Meghalaya, Kharchi Puja : Tripura, Drupka Tseshi Festival: Sikkim
  • August: Karam Puja : Assam
  • September: Pang Lhabsol Festival: Sikkim
  • October: Durga Puja : Assam, Tripura
  • November: Wangala Dance Festival : Meghalaya, Nongkrem Dance Festival : Meghalaya, Thalfavang Kut Festival: Mizoram, Lhabab Duechen : Sikkim
  • December: Pawl Kut Festival: Mizoram, Kagyat Dance Festival : Sikkim

The Tourism ministry under the “Swadesh Darshan” and “PRASHAD” schemes has sanctioned 18 projects to promote tourism in North Eastern states of India. The government has implemented several schemes to raise awareness travelers, Tourists and Tour operators. The ministry has undertaken several activities to push North East India as a tourist destination, including release of television campaigns on Doordarshan and other private TV channels, production of publicity material, creatives and television commercials on the region.

In addition to Audio-Visual advertisement materials, the theme of India pavilion at this year’s South Asia Travel and Tourism Exchange (SATTE) was North Eastern India. Complimentary space has been provided to the North Eastern states for their participation at the India pavilion which has been set up by the ministry at major international travel fairs and exhibitions. In order to further highlight the travel potential of the region, the ministry organised an annual India tourism Mart which will help to increase the local tourism market.

The government plans to provide 100% assistance to North Eastern states for organising fairs and festivals as opposed to the 50% financial assistance that other states get. As per norm, the projects under the Swadesh Darshan and PRASHAD scheme are sanctioned, subject to availability of funds, submission of project details, and adherence to guidelines.

North East Travel Guide through Official Web site of North East Tourism